My name is Sethu Vaidyanathan and I ​am a corporate professional. I am better known as ​ Sethu ​to my friends. Travel, music, art and technology are my passions.

Today photography has exploded across our country with mobile phones and DSLR camera's being the norm. All of us use photography in everyday life to express ourself and share our images on social media. Its high time we have a massive event like the CPB and make it world famous.

I fell in love with the Chennai Photo Biennale concept and decided to do something about it.

When the folks at CPB approached me and told me about what they had in mind, it sounded like a wonderful idea to put India and Chennai on the world map. If a country has to grow, we need to embrace photography and art as over time the culture of a country will reflect in the innovations and attitude of the people. This campaign of mine is about helping and being a part of this wonderful initiative. Over the years, the event will recognise talent, create a positivity around photography as a career, add to the image of Chennai and its people and will help contribute to broadening the scope of contemporary visual arts in various ways.

Am raising INR 50000 to help the initiative get to their overall goal of raising INR 300L and creating a world class spectacle. The CPB will impact the citizens of Chennai and change their attitudes to art and culture. Over a period of time it will definitely grow into a movement that will impact those in the south, then in India. Please do fund this campaign of mine and lets together put India and Chennai on the world photography map.